BIO
A combo right-brained left-brained thinker, artist and designer. You’ll find me where rigor meets woo woo and purpose meets play.
My super-power, distilling the complex down to the essential. I’m endlessly curious. I know creativity can fuel change and this spirit of transformation is the core of my work.
I’ve worked with companies like Abbott Diabetes Care, GE Healthcare and the VA to develop experiences that grow wellbeing and deliver better patient care. I’ve crafted business concepts from brand through service touch-points and designed systems for pet and people health. I’ve investigated the effects of technology on the body and used computer games to make art.
I’m a dancer, yogi, traveler and flow junkie. I have an MFA from California College of the Arts. I’m also a board certified health and wellness coach with training from the Mayo Clinic and the Functional Medicine Coaching Academy as well as 25+ years as a practicing designer.
To learn about Rainey, check out: https://www.raineystraus.net/